Many
TrackJumper customers are building web applications for one reason or another. Most are businesses, and some of those are run by developers who are scraping the bottom of the bootstrapping barrel trying to get their efforts off the ground.
TrackJumper was born the same way - and we'd like to give back to the web community in the form of knowledge. The first 1,000 visitors can tell you a lot about your web application - your conversion rates, your bounce rates, where you get traffic, and what sorts of visitors are apt to find your offering interesting.
This post is the first in a series in which we'll expose some details about how TrackJumper got it's first 1,000 visitors. We hope you find it helpful.
App Directory Submissions
It's an oldie but a goodie - there are plenty of people on the web who aggregate information about web applications and publish that info for the world to see. These range, of course, from outright spam to legitimate publications with millions of readers.
The best part about these sites is that they're free. The worst part is that submitting your app can take a bit of time, and you may or may not get any traffic out of it. Some of these sites use do-follow links (!), some use nofollows, and some use oddball javascripty redirect schemes - presumably to mess with Google and/or for internal stats tracking.
To ease this burden, here are the application directory sites that sent us at least a small amount of traffic.
The clear winner, Feedmyapp, sent us a significant number of engaged users. In fact, one of our first customers came from this traffic. On top of that, their listing gets a nice do-follow link. Can't complain about that.
KillerStartups also sent a substantial slug of traffic. On the plus side, they wrote up an original (although slightly forced) piece of content about our app. The links are nofollow, so that's a downer.
This site is well put together, and seems to have an enterprise focus. Unfortunately, it's a pain to search, so I'm amazed that it sent any traffic at all. But it did. The link you get out of it redirects to another site first, and that's about all I cared to investigate. I assume it's worthless for SEO.
This is a nice directory of "Web 2.0" apps, and is actually useful for finding apps. Although the traffic it sent was minimal, I'd keep an eye on this one just because it's clearly useful to actual people. Unfortunately, you get no link juice from listio.
AppUseful is another web app directory - similar to, but less polished than listio. We didn't get much traffic, but we did get a do-follow link.
Billed as the "Business Software App Store", which I wish were true. Unfortunately, GetApp provides a weak user experience, no do-follow, and not much traffic.
NetWebApp is your bread and butter web app directory. Nothing fancy, and is easily searchable. Maybe they could use a little more fancy, though, because they didn't send much traffic. Got a good do-follow link out of it, though.
WebBasedSoftware
It's not hard to see why this one sent almost no traffic. Their listings are just one line text descriptions next to a text link (which is a redirect, of course). Needs a little more effort.
The Numbers
Each of these sites sent the majority of their traffic immediately after we submitted our app. All had trailed off to pretty much nothing after a few weeks. What resulted is summarized below:
384 visitors down, 616 to go.
Takeaways
Submitting to these directories will bring you a good bit of interested traffic, and some will give you a nice do-follow link. All are free. At the very least, submit to
Feedmmyapp and
KillerStartups. They drove a about 300 quality visitors between the two fo them. There is a rapidly diminishing return with these sorts of sites, however, so I wouldn't spend too much time on them.
Did we miss any? What other good free traffic drivers are out there?